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case study: strategic planning: agr

Background
Founded in 1968, AGR, the Association of Graduate Recruiters, is an independent, not-for-profit organisation dedicated to supporting employers in all aspects of graduate recruitment. AGR represents over 600 organisations that, between them, offer a high proportion of graduate opportunities in the UK.

In 2002, the AGR Board took the decision to engage Allman Horrocks Consulting to undertake a strategic review of the business to enable the organisation to recognise its future direction, and to seek funding to achieve the Board’s vision.

Approach
A structured approach was taken to facilitate the board through the development of a three year strategic plan. During workshops simple decision support tools helped to clarify the rationale of decisions made.

Benefits
An impressive list of milestones for achieving the objectives of the organisation has been set with the most radical to devolve responsibility for developing the association to Task Groups comprising directors, the wider membership and employees of AGR.

Testimonial
“With the professional support of Allman Horrocks Consulting, we have produced a Business Strategy that will enable us to propel AGR forward towards more success. In three years time we should have a stronger, more efficient and more influential organisation, fit for the purpose of representing the members’ best interests and providing them with a range of services of which we can be justly proud.”
Carl Gilleard, Chief Executive,
AGR, Association of Graduate Recruiters

Read the Association Manager feature on this project

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© Allman Horrocks Consulting Ltd. 2006. All rights reserved.
Carl Gilleard, AGR
“With the professional support of Allman Horrocks Consulting, we have produced a Business Strategy that will enable us to propel AGR forward towards more success.”
Carl Gilleard
Chief Executive
AGR - Association of Graduate Recruiters
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