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| strategic
research |
Ask the right questions
and gain real insight!
Many companies approach research with trepidation
and out of a sense of obligation to ask their
customers / members for a satisfaction rating.
They often do not identify any objectives for
the research prior to commencing it - and thus
do not obtain any useful insight from it.
Our clients have confirmed that our strategic
approach is different, adding significant value,
beyond the normal scope of most research
companies.
Our strategic consulting background provides
us with the ideal skills to help organisations
not only undertake the most effective research
study but also to make the best use of the results
of this survey and develop appropriate strategies
from them.
We are able to use a combination of qualitative
and quantitative research techniques to
help you better understand the needs and expectations
of your customers (or members) and the markets
you operate in.
Our role is to establish the issues which are
vital to your business or organisation and that
means knowing the right questions to ask and
the most effective means of asking them, which
could be via:
+ Face to face interviews
+ Telephone interviews
+ Postal surveys
+ Group discussions
+ Online surveys
We create strategic insight to help you
to develop the most appropriate products and
services to maximise market opportunity and
deliver a better and more profitable customer
experience. We can help you achieve
this through research into:
+ Existing customers, clients or members
+ Past of lapsed customers or members
+ Potential customers or members
+ Your employees
+ Your stakeholders
+ Key industry figures
+ Other relevant groups etc.
We often validate our findings through interactive
workshops building depth to our initial
analysis and build depth to the implications
and ensuring that we obtain buy in to act on
the results and implement our recommendations.
Our enthusiastic workshop facilitators
are able to drive discussions based around the
results of the survey in order to agree strategies
from the assertions and recommendations we develop.
If you would like to discuss your requirements
with us, please call either Jacqueline or Grenville
Allman on 01295 690573 or
click here and complete
our contact form and we will be happy to
contact you.
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allman horrocks consulting: Strategic
Consultants
Oxbow Farm, Avon Dassett, Southam, Warwickshire, CV47 2AQ
e: info@ahc.co.uk |
w:
www.ahc.co.uk
t: +44 (0) 1295 690573 | f: + 44 (0) 1295 690915
© Allman Horrocks Consulting
Ltd. 2006. All rights reserved.
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| “We were absolutely delighted at the
way in which AHC enabled us to meet our objectives.” |
Nick Blayney
President
British Veterinary Association |
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